Loyalty Management Market
- 2026 年市場規模
- USD 16.2 Bn
- 2033 年預估規模
- USD 41.7 Bn
- 年複合成長率 CAGR
- 14.5%
以上數字由 Coherent Market Insights 於本報告中提出，量子訊息原樣引用。
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完整報告名稱與涵蓋範圍
Loyalty Management Market, By Component (Solution and Services), By Deployment Type (On-premise and Cloud), By Organization Size (Large Enterprises and SMEs), By End-user (Retail, Healthcare, Telecom, BFSI, Media & Entertainment, Hospitality, Education and Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
報告摘要
Loyalty Management solution is used by retailers and corporations to offer multiple loyalty programs for customer retention and cross-selling. Loyalty management solution is adopted by many companies to retain customers and maintain sustainable customer relationships. This is attributed to growing competition in the market, and all the companies across the globe are trying their best to retain customer by providing Loyalty offers and benefits. Brands and retailers across the globe are focusing on expanding their business plans and trying to increase their customer base by providing multiple offers. Various organizations are focusing on adopting loyalty programs to gain competitive edge in market and increase the sales for brands. The evolution of loyalty programs has led to the creation of an Omni channel platform to encourage customers to earn points across a different channel such as websites, applications, and in-store. Loyalty management companies have the capacity to boost sales and revenue by increasing customer satisfaction and made personalized loyalty programs favorable among businesses.
Market Dynamics
The global loyalty management market is expected to grow significantly during the forecast period, owing to increasing demand from the BFSI sector. The adoption and implementation of digitalized technologies such as EVM chip cards and the internet of things (IoT) provide easy and convenient access to users for various complex services such as fund transfer, check balance, and others. The increasing use of digitalized payment options is expected to drive the market growth over the forecast period. Various companies are providing loyalty offers on every transaction to encourage people to opt for digital transactions instead of cash transactions. For instance, ElectraCard Services, a leading payment solution company launched a loyalty management solution for Barclay Bank in India. ElectraCard Services Private Limited enables Barclay bank customers to get rewards through various channels such as debit card, credit cards, internet banking, and mobile banking services.
Moreover, major global players across different regions are focusing on developing new products with new features and technologies to remain competitive in the market. Industries are focusing on developing new product with new features to cater to the demand from the end-users. For instance, in September 2019, Target Brands Inc. launched new loyalty program named Target Circle to increase customer retention and customer loyalty to their brands. This program provide many benefits such as birthday rewards, personalized offers and 1% saving on purchases that attract more customers towards brands.
Key features of the study
• This report provides in-depth analysis of global loyalty management market size (US$ Billion) and compound annual growth rate (CAGR %) for the forecast period (2020– 2027), considering 2019 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by the leading market players
• It profiles leading players in the global loyalty management market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, market capital, key developments, strategies, and future plans
• Companies covered as a part of this study include BOND BRAND LOYALTY INC., Kobie, Brierley, Epsilon Data Management, LLC., Aimia Inc., Annex Cloud, ICF International Inc., Apex Loyalty, Apptivo Inc., Fivestars, IBM Corporation, Oracle, Comarch SA, SAP, TIBCO Software Inc., Maritz Holdings Inc., MicroStrategy Incorporated and others
• Insights from this report would allow marketers and management authorities of companies to make informed decisions regarding future product launches, product upgrades, market expansion, and marketing tactics
• The global loyalty management market report caters to various stakeholders in this industry including investors, suppliers, managed service providers, third-party service providers, distributors, new entrants, and value-added resellers
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global loyalty management market
Market Segmentation
• By Component
o Solution
o Services
• By Deployment Type
o On-premise
o Cloud
• By Organization Size
o Large Enterprises
o SMEs
• By End-User
o Retail
o Healthcare
o Telecom
o BFSI
o Media & Entertainment
o Hospitality
o Education
o Others
• By Region
o North America
U.S.
Canada
o Latin America
Brazil
Argentina
Mexico
Rest of Latin America
o Europe
Germany
U.K.
Spain
France
Italy
Russia
Rest of Europe
o Asia Pacific
China
India
Japan
Australia
South Korea
ASEAN
Rest of Asia Pacific
o Middle East
GCC Countries
Israel
Rest of Middle East
o Africa
South Africa
North Africa
Central Africa
• Key Players
o BOND BRAND LOYALTY INC.
o Kobie
o Brierley
o Epsilon Data Management, LLC.
o Aimia Inc.
o Annex Cloud
o ICF International Inc.
o Apex Loyalty
o pptivo Inc.
o Fivestars
o IBM Corporation
o Oracle
o Comarch SA
o SAP
o TIBCO Software Inc.
o Maritz Holdings Inc.
o MicroStrategy Incorporated
o others
目錄 Table of Contents
Table of Contents
1. Research Objectives and Assumptions
o Research Objectives
o Assumptions
o Abbreviations
2. Market Overview
o Report Description
Market Definition and Scope
o Executive Summary
Global Loyalty Management Market, By Component
Global Loyalty Management Market, By Deployment Type
Global Loyalty Management Market, By Organization Size
Global Loyalty Management Market, By End-user
Global Loyalty Management Market, By Region
3. Market Dynamics, Regulations, and Trends Analysis
o Market Dynamics
o Impact Analysis
o Key Highlights
o Regulatory Scenario
o Product Launches/Approvals
o PEST Analysis
o PORTER’s Analysis
o Market Opportunities
o Regulatory Scenario
o Key Developments
o Industry Trend
4. Global Loyalty Management Market, By Component, 2021-2033, (USD Bn)
o Introduction
Market Share Analysis, 2026 and 2033 (%)
Y-o-Y Growth Analysis, 2022 - 2033
Segment Trends
o Solution
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o Services
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
5. Global Loyalty Management Market, By Deployment Type, 2021-2033, (USD Bn)
o Introduction
Market Share Analysis, 2026 and 2033 (%)
Y-o-Y Growth Analysis, 2022 - 2033
Segment Trends
o On-premise
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o Cloud
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
6. Global Loyalty Management Market, By Organization Size, 2021-2033, (USD Bn)
o Introduction
Market Share Analysis, 2026 and 2033 (%)
Y-o-Y Growth Analysis, 2022 - 2033
Segment Trends
o Large Enterprises
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o SMEs
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
7. Global Loyalty Management Market, By End-user, 2021-2033, (USD Bn)
o Introduction
Market Share Analysis, 2026 and 2033 (%)
Y-o-Y Growth Analysis, 2022 - 2033
Segment Trends
o Retail
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o Healthcare
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o Telecom
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o BFSI
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o Media & Entertainment
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o Hospitality
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o Education
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
o Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2021-2033, (USD Bn)
8. Global Loyalty Management Market, By Region, 2021 - 2033, Value (USD Bn)
o Introduction
Market Share (%) Analysis, 2026 & 2033, Value (USD Bn)
Market Y-o-Y Growth Analysis (%), 2022 - 2033, Value (USD Bn)
Regional Trends
o North America
Introduction
Market Size and Forecast, By Component, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Deployment Type, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Organization Size, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By End-user, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
o U.S.
o Canada
o Latin America
Introduction
Market Size and Forecast, By Component, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Deployment Type, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Organization Size, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By End-user, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
o Brazil
o Argentina
o Mexico
o Rest of Latin America
o Europe
Introduction
Market Size and Forecast, By Component, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Deployment Type, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Organization Size, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By End-user, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
o Germany
o U.K.
o Spain
o France
o Italy
o Russia
o Rest of Europe
o Asia Pacific
Introduction
Market Size and Forecast, By Component, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Deployment Type, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Organization Size, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By End-user, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
o China
o India
o Japan
o Australia
o South Korea
o ASEAN
o Rest of Asia Pacific
o Middle East
Introduction
Market Size and Forecast, By Component, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Deployment Type, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Organization Size, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By End-user, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
o GCC Countries
o Israel
o Rest of Middle East
o Africa
Introduction
Market Size and Forecast, By Component, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Deployment Type, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Organization Size, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By End-user, 2021 - 2033, Value (USD Bn)
Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
o South Africa
o North Africa
o Central Africa
9. Competitive Landscape
o BOND BRAND LOYALTY INC.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Kobie, Brierley
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Epsilon Data Management, LLC.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Aimia Inc.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Annex Cloud
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o ICF International Inc.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Apex Loyalty
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Apptivo Inc.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Fivestars
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o IBM Corporation
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Oracle
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Comarch SA
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o SAP
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o TIBCO Software Inc.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o Maritz Holdings Inc.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
o MicroStrategy Incorporated
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
10. Analyst Recommendations
o Wheel of Fortune
o Analyst View
o Coherent Opportunity Map
11. References and Research Methodology
o References
o Research Methodology
o About us
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